Have you ever thought about what makes the perfect burger? We like to think that we are, at least to some extent, the architects of our own ideal burger. We are builders. We were born to create... to construct. And one place that we all get to show off our unbridled creativity, is at the burger bar. So, many ideas. So, many choices. And the truth is... no two burgers are alike. We ask you, "Can a burger be blueprinted?"