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Directive Blogs

Directive has been serving the Oneonta area since 1993, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

Broken IT Doesn’t Mean Useless IT... Let’s Explore the Repair Process

If your business technology setup is driving you nuts, you’re not alone. Many business owners and managers have endless gripes about the technology they use for their business. It could be that your Wi-Fi is crawling along and not allowing for productive Internet speeds, your software feels like it was developed for Windows Vista, or you’re constantly wondering how you are going to keep your data safe. Whatever the case, it can be fixed. In today's blog, we’ll go into how to rebuild your IT plan from scratch.

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How to Implement More Engaging Cybersecurity Training

Cybersecurity is far from the most engaging topic out there, but that doesn’t diminish its importance. You, as a business owner, need to know how to protect your business from today’s threats, but your employees also need to be actively involved in the cybersecurity of your company. Today, we’re exploring how you can implement better cybersecurity training practices into your business.

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Is the Golden Age of Engagement Over for Facebook for Business?

For years, Facebook was the undisputed king for businesses seeking online engagement. Its massive user base offered unparalleled reach, connecting companies with billions globally. Sophisticated tools allowed precise audience targeting based on demographics, interests, and behaviors. Businesses effectively built brands, fostered communities through direct interaction in comments and groups, drove website traffic, and even handled customer service, often benefiting from significant organic visibility.

However, as time has passed, the landscape has dramatically shifted.

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Don’t Let Your Data Vanish into the Ether… Back It Up!

When your business’ data is so crucial to your successful operations, there are certain precautions that you simply need to take for the sake of your business’ longevity. One such precaution: data backup.

Your data is the gas that powers your business’ engine, whether you’re referring to project files and intellectual property or financial info and customer records. As such, imagine what it would mean if your business ran out of gas… or, more accurately, it was siphoned out.

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The SaaS Advantage for Small and Medium-Sized Businesses

Remember buying software on disks and installing it, computer by computer? Thankfully, those days are long behind us. Today, Software as a Service (SaaS) offers powerful advantages, especially for small and medium-sized businesses.

Let’s explore how you can benefit from these subscription-based tools. 

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