Directive Blogs

You’re surely aware of how valuable an asset social media is for your brand, but how much interaction are you really getting on your pages? No matter how many views, there’s always room for improvement. Well, you’ll be relieved to hear that even the large corporations don’t get too many hits on social media, despite the massive numbers in their favor.

Every business owner knows what’s expected of them when it comes time to onboard a new hire. When the training videos are all watched and the new employee is lined up to kick butt and take names, is that when your job as overseer ends, or is there more that you can do to get more productivity out of your staff?

When you send a subordinate an email, you likely expect that they will read it and comply with the message. Unfortunately, this doesn’t always happen and messages, especially in organizations where email is used as the main form of communication between departments, slip through the cracks. To remedy lost correspondence, consider setting up an email archive.

You always hear about IT professionals discussing the importance of data backup. Why? Because it’s one of the single most-important processes you can integrate into your business continuity plan. While all managed services present a value to your business, only the Backup and Disaster Recovery (BDR) solution is capable of restoring data that has been lost thanks to unexpected hardware failures or natural disasters.

If you’re looking to save some money on IT, outsourcing your company’s IT services is a simple and effective method. This concept has grown tremendously over the past several years, and the saved expenses are one of its biggest attractions. However, businesses sometimes decide that it might be time to backsource their IT.

How are you coming on those New Year’s resolutions? If you’re already putting off doing them due to a case of getting bit by the procrastination bug, then you might be feeling down on yourself and thinking about giving up. But, did you know that doing something a little later might actually be a better way to get something done?

Despite the fact that 255 million people use Twitter, some businesses want nothing to do with it. They see it as little more than a waste of time. However, these anti-Twitter activists fail to realize that the social media outlet has an unmistakably large influence in the marketing industry. Unlike Facebook, Twitter gives you the opportunity to customize your audience to suit the precise needs of your business, and the best part of this is that it’s completely free.

American healthcare organizations must store and exchange patient data in ways that comply with the HIPAA law, or else face hefty fines. One mental health service in Alaska recently learned this lesson the hard way after being hit with a $150,000 fine. Is your healthcare organization’s IT infrastructure 100 percent HIPAA compliant?

The majority of employees love the idea of working from home. Its benefits are well-known; saving on commuting expenses, freeing up office space, improving employee satisfaction, the list goes on. Yet, many employers are hesitant to allow their staff to work from home. Why is this?

Have you ever found yourself neck deep in a major business project and nothing seemed to be working? In times like these you may have thrown up your hands and said, “There must be a better way to do this!” Often times there is, and it’s in the form of new technology. Is your current IT provider familiar with the latest technologies that can make operations easier for your business?

We offer a handy IT service called vendor management. This is where we resolve technology issues on behalf of your business by coordinating with vendors to provide a fix, even if it lies outside the realms of our expertise. You may not realize it, but you actually use vendor management services for other everyday aspects of your life.

As mobile technology booms, employers and employees are learning how to best take advantage of using new mobile technology in the workplace (a trend known as BYOD). To be sure, there are several advantages that come with BYOD, but there’s still hesitancy for many businesses to fully adopt mobile technology due to a lack of trust.

Black Friday is widely regarded as the most competitive day for American retailers, and for consumers standing in line to take advantage of rock-bottom prices, the general consensus is that all of this competition is great for their wallets. In the same way, your business can benefit from a healthy dose of friendly competition.

Every office worker knows that downtime experienced from a technology issue can totally derail the day’s productivity. However, one thing that office managers might not be aware of is how, in a downtime event, it’s possible to divert a worker’s energy so that productivity still happens on some level, which helps take the sting out of downtime.

It’s important to keep your communications plans organized, but it’s especially important for your IT department to keep in touch with other parts of your business. If a fatal problem shows its face, you want to make sure that they are there to fix it. In order to prevent these situations, plan out your IT communications strategy in detail, and stick to it.

There’s a value to having a neat and tidy office where everything is where it’s supposed to be. In addition to seeing a boost in productivity because you’re not having to fight clutter, you just feel good about working in a space that’s clean and orderly. These same principles of organization apply to your company’s network.

As we near the end of 2014, the topic of IT budgeting is on everyone’s minds. How much are you willing to spend, and on what? In order to provide optimal figures for the new year, you need to take some time to plan out what you think you need to spend, versus how much you’re willing to spend, on IT. Thankfully, you don’t have to do this alone.

Every business owner knows how important data backup is to their company's continuity plan, and they realize that a disaster recovery solution can help save them in the event of catastrophe. However, some businesses think they are the same thing, and they are sadly mistaken. While they are similar, a backup is not a disaster recovery solution.

There is consistent conversation about the security of your data and the best ways to minimize the risk of losing it. At some point in this conversation the topic of mobile devices comes up. The general consensus is that the more places your staff can access their work, the more they can get done, and how could it not? With smartphones becoming as predominant as coffee mugs, and the nature of mobile devices that have the capability of hopping from one network to the next, how can you ignore that the devices themselves are a data-loss risk?

Everyone is well aware of how mobile technology is changing everything. Therefore, it's a matter of time before we see new tech drastically change the office layout. This is what's happening in forward-thinking offices with a trend called "hoteling." If your business enjoys mobile technology and you want to get the most collaboration out of your staff, then hoteling is right for you.

In days of old, skilled people of all crafts joined together to improve the quality of their lives and their products. These were called guilds, and they're not unlike small businesses of today; a group of like-minded individuals who come together to make the public's lives easier. Your business is no different, and at Directive, we understand that.

Herding cats is a business term used to describe the task of organizing and controlling entities like people and systems known for being uncontrollable and even chaotic. Due to the unpredictable and independent nature of felines, cat herding captures the idea of controlled chaos perfectly. Does running your business feel like you're working on a cat ranch?

Autumn is a time of change and tradition, and perhaps one of the most well-known is the return of football season. Previously, the broadcasting of local NFL games was restricted by the blackout rule, but a recent revocation of the rule could change everything. Whether you are a football fan or not, this decision to revoke the blackout rule could affect future decisions made by the FCC.

The Internet makes marketing your business much easier, but it's not that way for everyone. A restaurant in California has responded to the standard Internet marketing strategy with an out-of-the-box method of its own. David Cerretini, co-owner of the Italian restaurant Botto Bistro, has told his strategy to USA Today; "I want to be the worst restaurant in the San Francisco area!"

A lot of employers are nervous about letting their employees work from home, but due to the increased evidence that it can be beneficial to productivity and cost-efficiency, it's getting more and more difficult to avoid thinking about it. In fact, according to Global Workplace Analytics, working from home has grown a whopping 80 percent in the United States since 2005.

As a business owner, you've probably had the misfortune of letting a valued (or not-so-valued) employee go. The reasons might vary, but one thing is consistent: they're gone, and could potentially use their newfound residual malice to strike your business right where it hurts. How can you prepare yourself against former employees you may have once called "family?"

The Internet of Things is on its way, and we are seeing new applications for web-connected devices every day. Perhaps one of the most interesting ways to use Internet of Things technology is its integration into agriculture, or more specifically, artichoke growing at Ocean Mist Farms in Salinas Valley, California.

Bring Your Own Device (BYOD) has been a hot IT trend for the past few years. Initially, everybody loved the idea of workers using their personal smartphone for work and organizations were quick to adopt BYOD. Now, after years of trying out the policy, companies and employees are having reservations about BYOD, making some even long for the days of Blackberry.

A business owner must understand the licensing status of their company's software, but this has grown more complicated since the inception of the Internet. If you feel like your employees, or maybe even your corporate culture survives off of pirated software or applications, or stuff you found "for free" online, then your business could potentially suffer from legal issues.

Taking notes is a pain, and we all know that. One of the biggest problems with taking notes is that your team might store them all in different places. Before you know it, you have no idea where anything is or what has been done. Microsoft's OneNote on OneDrive changes that, providing a collaborative cloud-based solution for note taking.

Civilization has passed through various ages, like the Stone Age, the Ice Age, Bronze Age, and so on. And now, we're progressing through another one - the Data Age. In fact, 90 percent of the world's data was created in 2013. With each new device and system comes an incredible amount of data that must be processed, stored, and catalogued. This is Big Data, and the way that your business works with this information will determine the success of your business in the Data Age.

Smartphones have revolutionized the way that we communicate with each other and increased productivity, but for some businesses, they are only making things worse. A perfect example of this is the restaurant business - in fact, one restaurant owner decided to take matters into his own hands, and has performed a study which examined their business before and after the mobile revolution.

We all experience temporary mental lapses (also known as "brain farts"). The worst kind of brain flatulence is when the consequences stink up the workplace, causing downtime and loss of revenue. One of the worst places to let a brain fart rip is in the IT department.

Outsourcing your companies IT is a great way to free up money and take advantage of time-saving remote services. Businesses have different reasons for signing up for the outsourcing service, but many clients have similar expectations of the results they want out of their managed IT service provider.

A change is happening in the White House. Mikey Dickerson, a Google site reliability engineer, has just been appointed by the United States government as the deputy federal CIO, proving that even the big wigs need consulting from time-to-time.

Microsoft and Apple have been at the forefront of personal computing since the 1970s. The competition has caused partnerships and strain between the two companies and in the interim, created hardware and software that would change the world. Although the two companies will be forever linked, they both are betting on mobile, and for good reason.

We recently covered net neutrality and all of the threats that could compromise our right to indiscriminate Internet service, but a new development concerning 21st Century Fox and Time Warner might be one of the most scary situations yet. In a $80 billion bid, 21st Century Fox attempted a takeover of the media supergiant.

Businesses that are aggressive will grow quickly, and in the same way, businesses that have an aggressive continuity plan will survive the worst disasters. You need to aggressively be prepared for any disaster, even the scenarios that leave your company without computers.

Language is one of the biggest contributors to determining office culture. For example, a workplace where the management motivates with threats will be a completely different environment than an office where encouragement is liberally applied. The allowance or forbiddance of swearing is another major indicator of your company's culture. How does the language in your office reflect your company's values?

By now the vast majority of people have settled into using the Internet as a 24-hour shopping center, where almost anything imaginable can be purchased and shipped right to your door. From goods to services, everything under the sun has a digital price tag. While most of us have used a credit card to buy something online, many of us have alternatively chosen a more secure option, especially when closing deals with individuals on online auction sites like eBay. That option has traditionally been PayPal, which in many ways, has helped to revolutionize the way people transfer money. In fact, PayPal has been so successful, and essential to eBay's success, that eBay bought the company in 2002.